Tourism to Tamaulipas reached its highest point in history in 2025

Tourism successful the northeastern borderline authorities of Tamaulipas reached its highest level successful past successful 2025, with astir 16.6 cardinal visitors who brought with them an economical boost exceeding 15 cardinal pesos (US $837 million), according to the state’s Tourism Ministry.

Data from the State System for Tourism Influx confirms a 17.5% summation implicit 2024, positioning Tamaulipas arsenic a premier tourer destination successful northeastern Mexico. 

Tourists successful Tampico usually question retired the sculptural reminder of 1 of the city’s astir celebrated visitors, Humphrey Bogart, who stopped by connected his mode to the hunt for the Treasure of the Sierra Madre. (@Lady_Mariell/X)

Not agelong ago, Tamaulipas was regarded arsenic 1 of the astir unsafe places successful Mexico. Cities similar Tampico, connected the Gulf of Mexico, were wide associated with precocious levels of unit stemming from organized crime. But today, the metropolis has importantly improved its information indicators and is present 1 of the safest destinations successful the country.  

Local officials person said that improved infrastructure, effectual promotion strategies, infrastructure and strengthening of established destinations person contributed to Tamaulipas’ tourism boost. 

During the summertime holidays of 2025 alone, the authorities welcomed implicit 4.2 cardinal visitors,  compared to 3.6 cardinal successful 2024, with particularly beardown numbers astatine beaches similar Miramar, Tampico and La Pesca Biosphere Reserve. They generated astir 3.9 cardinal pesos (US $218 million) successful gross that summer.

The state’s vibrant culture, earthy beauty, varied beaches and emerging spiritual destinations person boosted tourism successful the state.

State Tourism Secretary Benjamín Hernández Rodríguez highlighted earthy attractions specified arsenic the deepest cenote (natural underground pool) successful Mexico, a water bully for kayaking, and the caves of Los Cuarteles. 

Meanwhile, the Sanctuary of Our Lady of Mercy successful El Chorrito, successful the municipality of Hidalgo, is rapidly becoming a determination spiritual attraction.

Hernández has emphasized the value of transforming tourism successful the authorities by providing training, certification and registration for work providers. He said that his authorities aims to rise prime standards, maximize lawsuit satisfaction, fortify competitiveness, and professionalize quality endowment to enactment the sustainable improvement of Tamaulipas’ tourer destinations.

“Every effort to supply unforgettable experiences transforms our destination and leaves a people connected each visitor,” helium said. 

With reports from Milenio