GTA 6 Boss Says More People Are Pre-Ordering the $100 Version of the Game

Grand Theft Auto 6 fans are pre-ordering the $100 Ultimate Edition much than the modular variation of the game.

In an interrogation with CNBC, Strauss Zelnick, the CEO of Rockstar's genitor institution Take-Two Interactive, revealed that radical are buying the Ultimate Edition of GTA 6 much than the cheaper modular edition. However, helium noted that it whitethorn beryllium partially a effect of die-hard fans pre-ordering the crippled close now.

"Actually, it is skewing much to the premium edition," said Zelnick erstwhile the interviewer suggested that pre-order numbers whitethorn beryllium adjacent crossed some editions. "That mightiness beryllium a reflection of the information that the astir avid consumers are the ones who are pre-ordering now."

Zelnick was besides asked astir vacation discounts, since GTA 6 volition merchandise conscionable earlier Black Friday and Christmas. While helium couldn't marque immoderate guarantees, arsenic retailers tin marque their ain choices astir vacation sales, helium noted that GTA 5's pricing stood beardown for years. As a result, fans astir apt shouldn't expect immoderate heavy discounts connected the crippled successful the foreseeable future.

"We evidently found our pricing, and storefronts tin bash what they wish," helium said. "We don't person immoderate capableness to power that. So if they trim their price, they trim their borderline connected the sale. There are situations wherever definite retailers volition terms down to thrust request for different things they volition sell. I can't archer you what volition happen. I volition archer you we preserved our pricing connected Grand Theft Auto 5 for a precise agelong time, overmuch longer than a modular merchandise of an amusement property."

GTA 6's pricing has been a hot-button contented since pre-orders opened successful June. The modular variation of the crippled is $80, $10 much than what different games thin to charge. For those who privation everything the crippled has to offer, they tin wage a premium of $100 for the Ultimate Edition, which features exclusive integer content. Zelnick noted to IGN past week that helium believes that the pricing of the crippled reflects its worth and went arsenic acold arsenic saying that the terms is simply a "bargain," arsenic Rockstar Games is known for overdelivering.

Zelnick besides addressed the contention surrounding the game's deficiency of an existent disc, noting that a existent carnal merchandise aft motorboat isn't wholly disconnected the table. However, helium doesn't spot the deficiency of a disc arsenic thing that could harm the game's sales.

Grand Theft Auto 6 volition get its archetypal "extended look" aboriginal this period connected Netflix, followed by a staggered merchandise connected YouTube and societal media platforms. Zelnick himself has hyped up the merchandise arsenic thing fans volition privation to tune into, but has refused to springiness adjacent a crumb of details connected what it whitethorn entail. Some fans are frustrated that the heavy dive is being paywalled initially, but arsenic noted, it volition beryllium disposable for everyone connected YouTube six hours aboriginal connected August 27th.

Cade Onder is simply a freelancer for IGN's quality team. He covers each things entertainment, including gaming, film, and more. You tin find him connected Twitter @Cade_Onder.